VIVID ENTERTAINMENT
Rebuilding digital performance, unlocking revenue, and making a big brand move faster.
Vivid had strong brand equity but needed sharper digital strategy, stronger monetization, and better performance systems. I helped modernize the business—streamlining operations, optimizing acquisition, and unlocking new revenue opportunities.
THE CHALLENGE.
A major brand needed cleaner digital strategy, more efficient revenue systems, and a better online customer experience.
WHAT I BUILT.
Strengthened the business through improved subscriptions, ecommerce, performance marketing, and scalable digital operations.
HOW I DROVE GROWTH.
Used customer insights, paid media, optimization, and operational rigor to improve acquisition and monetization.
RESULTS THAT MATTER.
Created stronger digital control, new growth opportunities, and a more profitable, modernized business.
Modernized monetization and revenue systems
Optimized retention and lifetime value
Smarter paid acquisition across channels
Leaner, faster digital operations
A big brand moving faster
WHEN A BRAND ALREADY HAS ATTENTION, THE REAL WORK IS TURNING IT INTO REVENUE.— JOHN DESJARDINS